McQueens has redefined what people expect from a florist and won an international reputation for excellence. Their work is seen around the world, from A-list Oscar night parties to Mulberry catwalks, The Tribeca Film Festival to 5 star luxury hotels and fine dining establishments. They have a particular affinity with Claridges whose values – of glamour, style and luxury – they share and where they have a boutique store.
A visually striking fully responsive website CMS was designed and built across desktop, tablet and mobile device platforms. The new branding identity is elegant, seductive and designed to excite clients about their products and services. Art-directing a photoshoot, all product imagery was revised for their entire product range, from lavish bouquets to scented McQ candles. Photography by McQueens very own Duncan McCabe.